ABOUT RICK LAGNESE
Case Studies
Not an Agency. Not a Megaphone. An Embedded Partner.
We work inside gaming studios, not around them.

Rick Lagnese
Founder, Rick Lagnese Communications
rick@ricklags.com
Studios and Partners I’ve Worked With
Many of these relationships span multiple projects. Trust doesn’t reset when the work does.

Studios
Games
Partners and Collaborations
Gray Zone Warfare
🔹Global PR across creators, media, & partners

🔹1M+ units in under 30 days
🔹Top 20 Steam seller 2024

🔹Helped drive 100M+ combined YouTube & TikTok views (organic)
Kingdom Come: Deliverance
🔹Global PR support & long-tail momentum

🔹10M+ copies sold worldwide

🔹Sustained Long-tail commercial success
Trusted Partners
REGIMENT
🔹Largest gaming veteran organization out there

One Shot Energy
🔹Lore-aware, gameplay-driven stamina integrations

Fextralife
🔹Long-standing relationship across gaming wiki and media
Selected Contributions
🏗️ Creator pipelines built from scratch

🤝 Media relationships carried across multiple studios

🚀 Launch windows structured for long-tail performance

🌍 Global comms strategy, end to end

📈 Partnership acquisitions carried studio to studio

⭐ Creator VIP and access programs

🎟️ Press preview and early access rollouts

📣 Platform feature pitching and placements
Built for Scale and Longevity
Embedded inside development and built to support real production cycles.
The work aligns creative, marketing, and leadership teams, evolves as the game evolves, and carries cleanly from early iteration through launch and beyond.
Execution-Driven. Embedded At Every Level.
“If you’re not inside the work, you’re not accountable for the outcome.”
— Rick Lagnese, Founder, Rick Lagnese Communications
EMBEDDED TEAM
Work inside your organization, tools and workflows.
ACCOUNTABILITY
Owning outcomes, metrics, and results.
PROXIMITY
Close collaboration that drives real decisions and progress.
STRATEGIC PARTNER
Integrated into execution, not advising from the sidelines.
Proof: Trust Drives Results
100M+
Organic Views (YouTube & TikTok)
Driven by creator relationships, not paid media.
1.75M+
Units Sold (including edtions)
Launch execution aligned across creators, press, and community.
RLC Is Built For Studios That:
1
Operate With Limited Bandwidth
Your team is focused on shipping the game and needs experienced execution to carry work forward without slowing production.
2
Seek an Embedded, Long-Term Partner
You want someone working alongside your team across phases, reinforcing what works and owning execution without disruption.
3
Build Games With Strong Design Foundations
You’re developing ambitious titles that require clear positioning and disciplined execution over long timelines.
4
Prioritize Trust-Driven Growth Over Paid Spend
You value growth earned through access, relationships, and follow-through when paid media isn’t an option.
No Time To Waste. Let's Talk.

Rick Lagnese
Founder, Rick Lagnese Communications
📧 rick@ricklags.com
🔗 LinkedIn